Digital Marketing Strategy Workshop

Location

Enterprise Ireland, Eastpoint Business Park, Dublin 3.

Date

Thursday, 16 June 2016.

Of Interest to:

Business Owners

Cost

€300, which allows companies to bring up to 3 participants per workshop.

Information

Find out how to create a Digital Marketing Strategy that links with your business plans and allows senior managers to direct marketers and external agencies with ease. Understand how to set digital marketing milestones and what to do if they are not being met. 

This programme is designed specifically to allow participants to learn how to:

  • Define the purpose of your digital marketing and create a Digital Marketing Strategy for your company
  • Understand the importance of your unique value proposition within the marketspace
  • Use data to understand customer demand
  • Use data to understand market opportunity
  • Develop a road map for implementing your Digital Marketing Strategy
  • Calculate opportunity cost and if you have the resources to compete
  • Define engine of growth online
  • Know if you are being successful in implementation
  • Understand tactics needed to implement your strategy
  • Understand how to measure milestones and success.

More Information

For more information on this event and Enterprise Ireland, click here.